‘VIETNAM GOLF COAST’ FORMS TO CREATE UNIQUE GOLF DESTINATION

Top-ranked clubs announce new marketing organisation in Central Vietnam

DA NANG, Vietnam (Jan. 15, 2019) – Seven signature designed golf courses in Central Vietnam are joining hands to form a new golf-specific destination marketing group, extending from the up-and-coming city of Da Nang to the foothills of Hue and shores of Hoi An.

Vietnam Golf Coast marked its official launch in Da Nang today, with 18 holes at the BRG Da Nang Golf Resort, and a media event and awards dinner at the Sheraton Grand Da Nang. Members of the international and local press, industry leaders and golf enthusiasts gathered for the event, which comes on the heels Vietnam’s appointment of ‘Hall of Fame’ golfer and celebrated golf course architect Greg Norman as national tourism. ambassador.

On its inception, the new DMO links seven of the region’s top-rated signature courses: Laguna Golf Lang Co (designed by Sir Nick Faldo), Ba Na Hills Golf Club (designed by Luke Donald), Montgomerie Links (designed by Colin Montgomerie), BRG Da Nang Golf Resort (designed by Greg Norman and Jack Nicklaus), Vinpearl Golf Nam Hoi An (IMG Design) — as well as the soon-to-open Hoiana Shores Golf Club (designed by Robert Trent Jones Jr.) — in a league that promises to capture the attention of avid golfers worldwide.

“The goal of Vietnam Golf Coast is to shine a light on the amazing golf courses here in Central Vietnam,” said Mr. Ben Styles, Chairman of the Vietnam Golf Coast Group. “Together we have an opportunity to showcase some legends of golf and golf architecture in one location, alongside pristine beaches and compelling tourism activities for all.”

Vietnam’s courses have garnered a slew of accolades in recent years. The country was singled out as ‘Asia’s Best Golf Destination’ at the World Golf Awards in 2017 and 2018. 

Golf Digest named Laguna Lang Co Golf Resort among the ‘Best Golf Resorts in Asia’ and BRG Da Nang Golf Resort placed among the publication’s list of ‘World’s 100 Best Golf Courses’ in 2018. Ba Na Hills Golf Club picked up the trophy for ‘Asia’s Best Golf Club’ at the World Golf Awards 2018, while Montgomerie Links took home the title of ‘Best Golf Course in Vietnam’ at the Asian Golf Awards in 2018. The Vinpearl Golf Nam Hoi An recently played host to the qualification rounds of the Vinpearl World Amateur Golfers Championship, after which the Vietnam golf team successfully defended the championship title of WAGC 2018 in Malaysia.

Mr. Nguyen Xuan Binh, Deputy Director of Danang Tourism Department underscored Central Vietnam’s growing attractions for golfers. “With all these internationally renowned golf courses in one place, it’s a great chance for golfers from all over the world to come and decide which is their favourite,” he said.

For more information on Vietnam Golf Coast, please visit www.vietnamgolfcoast.vn

Established in 2019, Vietnam Golf Coast is a destination marketing organisation dedicated to the growth of golf tourism in Central Vietnam. The organisation currently comprises seven courses: Laguna Golf Lang Co, Ba Na Hills Golf Club, Montgomerie Links, BRG Da Nang Golf Resort, BRG Da Nang Nicklaus Course, Vinpearl Golf Nam Hoi An, and Hoiana Shores Golf Club. Together, the members of Vietnam Golf Coast aim to promote Vietnam’s central coast as a world-class destination for golf and culture, create jobs within local communities, and raise the standard of golf within Vietnam.